About the job
Kitopi is the worlds leading tech-powered multi-brand restaurant. With a mission to satisfy the worlds appetite, Kitopi operates a portfolio of both invested and franchised F&B brands, serving as enablers in the food market by helping brands to grow and scale, both in the delivery and dine-in space.
Launched in Dubai, UAE in January 2018, Kitopi has grown to become one of the greatest success stories in the cloud kitchen and food tech space. In July 2021, Kitopi announced its $415 million Series C funding round, led by the worlds largest technology-focused investment fund, Softbank Group Corps Vision Fund 2. This investment catapulted Kitopi to the prestigious Unicorn status, making it the fastest Unicorn to have emerged from the MENA region.
With over 4,000 employees, Kitopi currently operates 200+ locations across the UAE, KSA, Kuwait, Bahrain, and Qatar, and runs its engineering hub in Krakow, Poland, its robotics hub in Denmark, and its global customer experience center in Dubai, UAE.
AWJ has since expanded its presence to the Kingdom of Saudi Arabia and the USA through both owned and franchised locations. AWJ future plans include identifying and exploring key regional markets in Europe, North Africa, and the USA, bringing in cutting-edge technologies, experimenting with traditional and innovative flavors, and blending diverse culinary traditions to create unique and enticing dining experiences.
A Marketing Executive analyses marketing trends and works with companies to create creative campaigns, pricing strategies based on demographic data and targeting specific customer demographics.
What You’ll Do?
Conduct market research to find answers about consumer requirements, and trends
Brainstorm and develop ideas for creative marketing campaigns
Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, etc.)
Directing and helping execute social media strategy and content.
Liaise with external agencies to execute promotional events and campaigns
Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, etc.)
Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
Undertake individual tasks of a marketing plan as assigned
Write, proofread, and edit creative and technical content across different mediums
What Are We Looking For?
Passionate about brands and technology
Degree in Marketing or any equivalent alternative
A minimum of 3 years experience in marketing
Proactive, creative, honest, and trustworthy
Strong analytical, communication and interpersonal skills
Strong communications skills
Strong team management skills
F&B background & passion is a plus
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