About the job
Senior Marketing Executive
Bupa Global Middle East and Asia
Dubai International Financial Centre, Dubai
Hybrid working options
Fantastic opportunity to support the Regional Marketing Manager on marketing initiatives and projects across the region, including the execution of brand campaigns, events and sponsorship, market research, development and management of creative assets, managing approvals processes and support on PR campaigns
What Youll Do
Collaborate with internal teams, insurance partners and external agencies to ensure timely and smooth implementation of regional marketing plan
Assist in the development of regional events and sponsorship calendar and coordinate event planning with internal and external stakeholders including the development of event assets
Manage the creation of B2B and B2C campaign and brand marketing assets including creation, copywriting, and production to meet our product proposition and brand values
Conduct market research across markets and acquire up-to-date market trends and insight for upcoming strategic planning
Support on PR campaigns including content writing and media management
Ensure all marketing and communications materials are compliant and approved as per our marketing compliance requirements and processes
Understand our key global messaging for development of financial and non-financial promotions across all key target markets within the regional footprint
Build and maintain strong relationships with key stakeholders across our business functions including sales, product, studio, compliance, and corporate affairs teams
Energetic and enthusiastic with a collaborative team spirit
A genuine passion for marketing with some sound commercial experience in Marketing or Communications
Detail-oriented with outstanding planning and organisational skills
Clear, confident communication skills with a very high standard of written and spoken English
Acrobat, Excel, Word and PowerPoint are essential
Experience of operating in a regulated industry with specific experience in healthcare, telecommunications or insurance would be beneficial
Experience managing a copy approval process in a regulated environment would be great
We are a health insurer and provider. With no shareholders, our customers are our focus. We reinvest profits into providing more and better healthcare for the benefit of current and future customers.
Bupa Global is the international health insurance division of Bupa. We provide customers who want premium international coverage with products and services to access the healthcare they need anytime, anywhere in the world, whether at home or when studying, living, travelling or working abroad.
Bupa Global has offices around the world including London and Brighton (UK), Miami (USA), Dubai (UAE, in partnership with OIC), and Hong Kong (China) as well as regional offices in mainland China, Singapore, Egypt, Mexico, the Dominican Republic, Bolivia, Brazil, Panama, Guatemala and Ecuador.
Diversity and Inclusion
Bupa is committed to making sure that every applicant is assessed solely on personal merit and qualifications. We actively celebrate the diversity of our colleagues and provide an inclusive environment so you can bring your true self to Bupa. Well make sure you are treated fairly regardless of disability or circumstance. Thats why were happy to offer reasonable adjustments as part of our recruitment process to anyone that needs them.
Whether youve found your feet or are discovering a new path.
Welcome to a place that celebrates you.
This isnt where you’ve been.
This is where you’re going.
This is what we have belief in.
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