About the job
Vectra® is the leader in AI-driven threat detection and response for hybrid and multi-cloud enterprises.
The Vectra Platform captures packets and logs across network, public cloud, SaaS, and identity by applying patented security-led AI to surface and prioritize threats for rapid threat response. Vectra’s threat detections are powered by a deep understanding of attacker methods and problem-optimized AI algorithms. Alerts uncover attacker methods in action and are correlated across customer environments to expose real attacks. Organizations around the world rely on Vectra to see and stop threats before a breach occurs. For more information, visit www.vectra.ai.
We’re looking for an enthusiastic marketing rockstar to build, lead and manage the marketing strategy for the METNA region, based out of Dubai.
As Regional Marketing Manager, you’ll be a key player in our mission to build Vectra AI for one of our biggest regions.
Reporting to the Senior Director EMEA Marketing, you’ll bring your passion, business acumen and hands-on mentality to define the regional strategy. You’ll have a great track record of working closely with sales to deliver sales and marketing targets and help us drive pipeline for the business. You’ll also play a big part in partner marketing and be familiar with tactics for engaging and working with a channel eco-system.
Build the corporate strategy to support the local pipeline generation needs for the METNA region across commercial and enterprise accounts, both direct and with partners
Fully understand the local sales go-to-market motion, interpret local market dynamics, and develop a robust plan aligned to sales and marketing goals
Adopt a ‘marketing 360′ approach, leveraging an array of marketing channels and tactics for creative, strategic planning; Vectra owned events, third party sponsorships, direct mail, ABM, digital, PR, social, customer, content etc.
Track pipeline development, efficiency, and effectiveness
Provide leadership and input on field requirements for integration into corporate-run marketing programs and campaigns
Ensure feedback from sales leadership to drive alignment of regional marketing investment, balancing marketing and sales requirements
Align with our PR agency to drive awareness of the brand, messaging, positioning, and marketing programs
5-7 years’ experience. B2B SaaS essential
Outstanding communication skills with the ability to build cross functional relationships with key stakeholders and closely align with the sales and ADR teams
Excellent customer-facing skills
Proficient in Salesforce, Hubspot and Microsoft packages
Proven ability to juggle and prioritize across simultaneous projects
Organised and programmatic thinker; ability to develop campaign recommendations and plans
Ability to analyse data and present results in a digestible manner
Budget management experience and the associated processes
A great mix of creative and analytical thinking
The ability to be proactive, handle some degree of ambiguity, and the challenge of quickly evolving goals
Previous experience working in cybersecurity, highly desirable
Be comfortable integrating into a team and building relationships within a remote working environment
Vectra provides a comprehensive total rewards package that supports the financial, physical, mental and overall health of our employees and their families. Compensation includes competitive base pay, incentive plan eligibility, and participation in the employee equity plan (stock options). Specific benefits offered varies by location, but commonly include health care insurance, income protection / life insurance, access to retirement savings plans, behavioral & emotional wellness services, generous time away from work, and a comprehensive employee recognition program.
Vectra is committed to creating a diverse environment and is proud to be an equal opportunity employer.
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.
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