About the job
Location
Dubai, AE
At Arla, we believe in shaping the future of dairy and delivering exceptional experiences to our consumers. We’re on the hunt for a talented Digital Media Specialist to join our team at Arla for 9 months! Why, you ask? Well, two of our colleagues are busy expanding their families (and their hearts) with new little ones, so we need someone to fill their shoes while they’re away on maternity leave. If you are passionate about digital media, well-versed in various advertising solutions, and have a deep understanding of media planning principles, we want to hear from you!
Responsibilities
Develop and execute comprehensive digital media plans across Meta, TT, Snap, Google, and programmatic networks, ensuring maximum reach and impact.
Leverage your expertise in media planning to create strategies that effectively engage consumers throughout the entire consumer journey, from awareness to conversion.
Stay up-to-date with the latest trends, best practices, and innovations in digital media, constantly seeking opportunities to optimize marketing initiatives.
Analyze data and metrics to evaluate campaign performance and make data-driven recommendations for continuous improvement.
Collaborate with cross-functional teams, including marketing, creative, and analytics, to ensure seamless execution and alignment with business objectives.
Understand the unique media behaviors and preferences of consumers in the MENA market, specifically in KSA and UAE, to tailor media plans accordingly.
Experience in influencers marketing and activating campaigns
Requirements
Education A bachelor’s degree in marketing, advertising, business, communications, or a related field is often required. Some employers may prefer candidates with a master’s degree.
Experience Previous experience in digital planning with minimal 3 yearsÂ’ experience. working on a FMCG account is a plus.
Analytical Skills Ability to analyze data and metrics to make informed decisions and optimize campaigns.
Communication Skills Excellent written and verbal communication skills are essential for creating clear and compelling communication plans, collaborating with team members, and presenting ideas to clients.
Tech-Savvy Familiarity with digital advertising platforms and tools, such as Google Ads, Facebook Ads Manager, and Tiktok ad manager.
Join our passionate team and be part of a company that values innovation, creativity, and growth. Together, let’s shape the future of dairy through impactful digital media planning. Apply now and seize this exciting opportunity to make a difference in the industry!
Note Please include your portfolio or examples of previous digital media planning work with your application.
As this is a temporary positions, applicants with their own/freelance visa will be prioritized.
We have a purpose for Good
At Arla, we strive to unlock the highest potential in each other while working together to create a sustainable future of dairy. We call it Stronger People Stronger Planet and it is deeply anchored in our organisation and founded on our commitment to respecting human rights, increasing access to healthy dairy nutrition, inspiring good food habits, and improving the environment for future generations. In order to succeed we need to hire people with a sustainable mindset. Could this be you?
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