Digital Marketing Executive Full Time

About the job
To manage and initiate Marketing activities across Digital channels of Sharaf DG Energy aimed on Lead Generation, Social media management, Paid Budget management, weekly and monthly planning, reporting and A/B testing.

Responsibilities
B2B Lead generation using all aspects of Digital Marketing components such as SEO, Social media marketing, Email marketing, Affiliate marketing, SEM (Search Engine Marketing).
Should have experience in driving Lead generation campaigns, social reach activities in LinkedIn, Ad copy, and Bidding strategy. LinkedIn ads, Google ads
Bilingual (English & Arabic )
Social media paid campaigns and optimization to minimize cost per click, Lead generating campaigns
Landing page creation / Optimization
Keyword research, Identifying. qualified keywords, Targeted keyword ranking improvement, using On-page & Off-page SEO strategy
Manage the Organic social media channels and publish regional content
Execute Webinars, Newsletters and Content-driven campaigns
Requirements

Requirements:
Qualification: Graduate/Diploma Holder
Content creation skills.
Job Location: Dubai, UAE
4-7+ years of experience in digital campaigns, events, demand generation and hands-on execution of paid campaigns (Must)
English & Arabic (bilingual )
Experience running campaigns across paid digital and social channels. (Adwords, Display, Facebook, Linkedin, Twitter)
Knowledge of digital marketing including SEO, social media marketing, email marketing, marketing automation, marketing analytics and CRM tools such as Google Analytics
Strong ability to build models and reports, study performance metrics across the entire funnel, and use data-driven insights to deliver results.