About the job
Develop marketing strategies that align with the organizations business goals and create maximum awareness & brand desirability for current and new strategic target.
Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising.
Owner of Marketing Communications budget and cost tracking for project management.
Measure and report on the performance of digital marketing campaigns and assess against goals (ROI and KPIs).
Conduct market research and analyze trends to identify new opportunities and improve campaign performance.
Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience.
Stay up to date with emerging digital marketing trends and technologies.
Consult with executive management to develop effective communication procedures and policies for various situations or crises.
Draft press releases and speeches following organizational news.
Communicate with media outlets and journalists and create press kits, write letters and other business correspondence.
Perform communications research and monitor the progress of various communications strategies.
Masters degree in marketing, communications, mass media or related field
3-5 years of experience in digital marketing or related field. Shipping industry experience is preferred.
Strong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising.
Proficient in marketing automation tools
Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics)
Strong project management skills
Excellent written and verbal communication skills
Excellent opportunity to grow in a fast-expanding organization.
An ethical, innovative, challenging, professional and rewarding work environment in a reputable, globally recognized firm
Modern offices in a modern city with good quality of life
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