About the job
ITP Media Group (ITP) is one of the largest media companies in the Middle East, with a portfolio of more than 80 brands. The company delivers quality up to date content to its readers, viewers, delegates and guests through digital, print, events, awards, video content, social media platforms and social media influencers. These brands include major international and regional names such as Time Out, Arabian Business, Harpers Bazaar, Construction Week, Esquire and GQ.
JOB PURPOSE
Advertising Operations is the foundation of ITP Media Groups media business and we are looking for an experienced Digital Ad Operations Specialist to manage and optimize digital media campaigns within our Luxury division. You will be in charge of the crucial task of end to end delivery of our digital advertising campaigns analytics, reporting, and delivery included across all digital platforms. Our ideal candidate is performance-driven, analytical, and a multi-tasker proficient in interpreting ad analytics, actionable measuring KPIs, and translating data into insights. While formal education is preferred, experience working with an ad ops team and cross-functional groups is mandatory.
Requirements
KEY RESPONSIBILITIES
The Digital Ad Operations Manager will ensure timely execution of all tasks related to ad operations, including trafficking, troubleshooting, optimization, and reporting of ad campaigns across digital, social and newsletter platforms within our luxury division. We are looking for someone who is dynamic, proactive, and has extreme attention to detail.
We are looking for someone to
Overseeing the Accountable for campaign management across multiple accounts and brands. Handle the implementation, scheduling, and rotation of ads within online advertising and social media campaigns
Track campaign status, identify and troubleshoot delivery issues, and review reporting data for quality assurance.
Competencies
Deadline oriented
A level documentation to ensure nothing is missed across multiple campaigns running concurrently
Ability to reduce costs for ad delivery
Seasoned client liaison skills, including project management and conflict resolution
Overall accountability for planning, forecasting, delivery and growth of profitable publisher campaigns
Qualifications And Experience
3-5 years of executing or supporting growth/acquisition digital marketing campaigns in an Ad Operations role or ad publishing and campaign management
BA/BS or equivalent working experience
High level of proficiency with DFP and other ad ops core technologies
Experience using Google Analytics, Meta, Zoho, and marketing analytics reports against delivery and KPI objectives
Good analytical, troubleshooting, and problem-solving abilities and an exceptional eye for detail/organizational skills.
Multitasking with effective resolution management in a fast-paced, growing environment
Solid understanding of digital ad space and publisher media buying
Ability to research and implement monetization strategies
Implement ad ops tools to address workflow inefficiencies, improve testing, maintain inventories, and automate ad scheduling
Identify advertising opportunities and revenue models to control ad spend by observing emerging trends and competitive analysis
In depth knowledge of market changes and forces that influence the company
Excellent organisational and time management skills
Outstanding communication, presentation and leadership skills
Superior quantitative and qualitative analytical skills
Problem solver able to keep calm and efficient under pressure
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