Chief Marketing Officer Full Time

Please, find a small intro about our client.

Benefits:

Competitive salary 120k + equity/tokens
Remote work in a dynamic, fast-growth Web3 startup
Flexible working hours
Opportunity to work with a diverse, global, and passionate team
Collaboration with leading projects and thought leaders in the crypto space

We seek to give greater access to players and exposure to games alike through our Solana based NFT lending and borrowing platform. We allow players and guilds to lend & borrow NFTs in a trustless manner while giving NFT holders the ability to earn yields on their NFTs. We accomplished this by matching Gaming NFT lenders and borrowers in an open, transparent and decentralized marketplace.

Job Description

Reporting to the CEO, the CMO role is a cross-functional Marketing position encompassing all marketing disciples, so will suit a person who is a strong all-rounder and has experience of working in a rapid scale-up environment.

What you will accomplish:

Craft strategies for the Marketing team, including Digital, Advertising, Communications and Creative.
Develop a strong and identifiable brand position and narrative around Galaxy Guild that is in support of the business’s team initiative through campaign execution, strategic direction, media planning, creative development, market research and vendor management
Develop digital content, email campaigns, web pages and promotional material.
Strategize, execute, and report department KPIs that contribute to business goals.
Take ownership of the entire marketing function
Prepare and manage monthly, quarterly and annual budgets for the Marketing department.
Keep up with the trends, lead performance marketing and social media teams to execute on online marketing campaigns and use metrics-driven measurements to deliver the best outcome, optimize for ROI and budget in each marketing channel
Manage go-to-market for new features and products. This includes product launch in partnership with various cross-functional teams and driving product adoption among customers.
Translate our marketing strategy into a digital marketing roadmap, which you will own.
Lead and optimize our CRM initiatives.
Identify new audience segments within our existing user base to target as well as focusing on emerging market trends and opportunity sizing.
Understanding of on-off site marketing channels like SEO, SEM, and email with product teams to grow acquisition and improve retention.
Market research and data analysis to drive strategic decision making to develop deep customer and market insights to define and drive experiments that optimize resources to achieve the highest impact.
Keep up with trends, lead performance marketing and social media teams to execute on online and offline marketing campaigns, including social media campaigns, content marketing, paid ads, and use metrics-driven measurements to deliver the best outcome, optimize for ROI and budget in each marketing channel.
Track, measure and analyze all initiatives to report on paid marketing ROI.

Your Experience:

At least 5 years of marketing experience using a broad digital marketing mix.
Strong analytical reporting ability.
Prior experience in NFT Gaming & Defi is a huge plus!
Prior experience driving consumer growth and engagement in consumer internet companies in a product or marketing function is a huge plus!
Has a strong functional leadership track record.
Technical skills in Product Marketing, Marketing Strategy, Product Strategy, Customer Lifecycle marketing, Research, and Customer Insights.

Working with US

Attractive Compensation Package.
Remote working.
Discretionary Token Bonus.
Challenging work in a fun and collaborative environment.
Assurance of being backed by international investors.
Long-term prospects for a professional career in a high growth company and up-and-coming industry.
Flexible work culture.

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P.S. We are hiring on behalf of our Client.

We celebrate a truly diverse and inclusive company culture. We are committed to equal employment opportunity regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.