Account Director, Programmatic Sales Full Time

About the job
As an Account Director on the Programmatic Sales team, this person will be responsible for selling premium programmatic including (i) selling programmatic offerings to advertising clients (and, as appropriate, agency trading desks and demand-side platforms) either as programmatic-only or hybrid deals; (ii) cultivating successful, renewable and high-growth premium programmatic sales relationships with major MENA advertisers and the agencies that represent them; (iii) working with marketing to create premium programmatic sales collateral; (iv) working with internal stakeholders to develop post-campaign reports containing insights and analytics that reflect the value of Digital programmatic offering; (v) driving top-line premium programmatic revenue growth.

The role will combine programmatic sales and market positioning acumen with an understanding of the technical, execution-oriented, and market-driven considerations of premium programmatic media transactions.

Responsibilities:

Lead premium programmatic sales efforts (PMP/PG), working with a cross-functional team of company stakeholders (Client service managers, Direct IO Sales, Ad Operations, Marketing, Revenue Operations, etc.) to drive overall programmatic revenue growth for the company.

Manage and scale Company’s premium programmatic sales efforts across account list, selling and fulfilling premium programmatic solutions to clients, agencies, trading desks, and DSPs — and sourcing demand

Maximize the revenue generated from premium programmatic channels across all screens and media types: desktop, mobile, and video

Build, maintain, and manage relationships with clients, agencies, DSPs, and all other relevant demand sources

Leverage a highly consultative approach designed to ensure that clients and agencies receive the highest level of customer support

Structure always on or evergreen programmatic (upfront) deals, as well as exclusive/private exchange deals for select buyers

Structure Programmatic Guaranteed deals that fit buyers’ needs

Solicit feedback from the demand side and bring it back to management to identify feature improvements for the product team

Serve as an expert on key programmatic business trends, new technologies, and best practices. Be the expert in packaging and selling programmatic inventory.

Support direct sales team in structuring and selling successful hybrid (sponsorship and programmatic) deals

Work with Marketing to create sales collateral (including analytical insights) and post-campaign reports detailing the achievement of campaign results and communicating the value of premium programmatic offering

Requirements:

BS/BA Degree, with advanced quantitative or business degree preferred

8+ years of digital media/cross-platform sales or buying experience (with 5+ years of digital experience in programmatic ad sales, revenue operations and/or business development)

Strong understanding of the programmatic media ecosystem (including exchanges, ad networks, DSPs, SSPs, DMPs, trading desks, etc.), and strong relationships within the space, with emphasis on ATD, DSP and agency relationships.

Strong quantitative aptitude with the ability to analyze campaign performance statistics and recommend optimized media solutions.

Excellent communication and presentation skills: ability to solution sell and to communicate complex technical features in simple terms.

Entrepreneurial self-starter with the ability to work in a matrix organization and thrive in a highly-collaborative, team-based environment.

Experience working with DSPs, SSPs, DMPs, and both open auction bidding, private marketplace platforms, programmatic guaranteed platforms

Experience with data and targeting

Excellent analytical and quantitative abilities

Strong financial skills and negotiation skills

Willing to travel to the GCC & MENA region to see clients.

Excellent Salary + Commission & Benefits.